Cold email templates, discovery call scripts, and the operational playbook behind closing your first 10 B2B customers.
A practical guide for technical founders transitioning from building to selling — how to close your first 10 customers and build a motion you can hand off.
Copy-paste templates for technical founders selling B2B SaaS — with subject lines, follow-ups, and the principles that make them convert.
No ads. No sales team. No audience. A step-by-step playbook for technical founders who need paying customers before they need anything else.
The exact questions to ask on a B2B discovery call — grouped by stage, with the reasoning behind each one and the answers you're listening for.